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Facebook Instant Articles

Facebook Instant Articles

04.03.2016.

Summary

We have previously talked about the importance of Google Accelerate Mobile Pages (AMP) for mobile SEO and users on slow internet connections.

Facebook in response have stepped up the roll out of their “Instant Articles” which is the Facebook equivalent to AMP. We have no evidence that Instant Articles will have an impact on the Facebook Edge Rank but it would make sense to surface content that will load quicker.

 

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