Adaptability. This will be the core value in the gambling industry for the years to come in the face of Covid-19. Yet, adaptability only exists by the virtue of a true understanding of your database, players and marketing strategy. Here lies the danger for operators that find themselves in need to … Read More
Buckle up for a new breed of sports
As the Corona outbreak has sports betting operators scrambling for alternatives to sports, the sports associations themselves are looking for ways to maintain engagement with their audience and continuing some sort of activity. The transition to esports is one of the valid options to consider for … Read More