Summary We have previously talked about the importance of Google Accelerate Mobile Pages (AMP) for mobile SEO and users on slow internet connections. Facebook in response have stepped up the roll out of their "Instant Articles" which is the Facebook equivalent to AMP. We have no evidence that … Read More
Boyle Sports’ Neill Garfield
Neill Garfield has left BoyleSports after 1 year as CMO. We did a quick cheeky check on Neill Garfield | LinkedIn and see that the average tenure for various senior management positions at BoyleSports is roughly 1 year and 6 months. We don't know why, but whoever does their executive recruitment … Read More
Ladbrokes Results & CMO
Quick Summary Ladbrokes retail staff have been encouraging customers to sign-up online which according to the results has generated 35,000 new online actives. Our View We are big believers that there should be no silos between your different distribution channels. A customer sees no difference … Read More